Privacy Policy

Last updated: 25/07/2025

1. Introduction

Monarch Country Products (“we,” “our,” or “us”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit our website https://monarchcountryproducts.co.uk and purchase our products or services.

We are the data controller for the personal data we process about you. Our registered office is at:

Monarch Country Products
8 Weybridge Drive
Tytherington
Macclesfield
Cheshire
SK10 2UP
United Kingdom

2. Information We Collect

Personal Information You Provide

Account Information: Name, email address, postal address, telephone number, date of birth
Payment Information: Billing address, payment method details (processed securely through our payment providers)
Order Information: Purchase history, delivery preferences, product reviews
Communication: Customer service enquiries, feedback, and correspondence

Information We Collect Automatically

Technical Data: IP address, browser type, device information, operating system
Usage Data: Pages visited, time spent on site, clickstream data, referral sources
Cookies and Tracking: We use cookies and similar technologies (see our Cookie Policy)

Information from Third Parties

PayPal: Transaction verification, payment status, and fraud prevention data
Amazon Web Services: Website hosting and performance data
Google Mail: Email delivery and communication services

3. How We Use Your Information

We process your personal data for the following purposes:

Contract Performance

Processing and fulfilling your orders
Managing your account and customer relationship
Providing customer support and handling returns/exchanges
Sending order confirmations and shipping notifications

Legitimate Interests

Improving our website and services
Personalising your shopping experience
Fraud prevention and security
Marketing our products to existing customers
Analytics and business intelligence

Legal Compliance

Maintaining records for tax and accounting purposes
Complying with legal obligations and regulations
Responding to legal requests and proceedings

Consent (where required)

Email marketing to new subscribers
Non-essential cookies and tracking
Sharing data with marketing partners

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on:

Contract: To fulfill our obligations under your purchase agreement
Legitimate Interests: To operate and improve our business
Legal Obligation: To comply with applicable laws
Consent: Where you have explicitly agreed (which you may withdraw at any time)

5. Data Sharing and Disclosure

We may share your information with:

Service Providers

PayPal: Payment processing and transaction management
Amazon Web Services (AWS): Website hosting and cloud storage
Google Mail: Email communication services
WordPress/WooCommerce: Website platform and ecommerce functionality
Shipping and logistics companies (as selected during checkout)

Business Partners

Manufacturers and suppliers (for product warranties and support)
Marketing agencies (with your consent)
Analytics providers (Google Analytics, etc.)

Legal Requirements

Law enforcement agencies when required by law
Regulatory bodies and government agencies
Legal advisors and courts in connection with legal proceedings

We require all third parties to respect the security of your data and treat it in accordance with applicable data protection laws.

6. International Data Transfers

Some of our service providers may be located outside the UK. When we transfer your data internationally, we ensure adequate protection through:

Adequacy decisions by the UK Government
Standard Contractual Clauses approved by the ICO
Binding Corporate Rules or certification schemes

7. Data Retention

We retain your personal data for as long as necessary to:

Provide our services and fulfill contractual obligations
Comply with legal and regulatory requirements
Resolve disputes and enforce agreements

Typical retention periods:

Account data: Retained whilst account is active, then 7 years for tax records
Order history: 7 years for accounting and warranty purposes
Marketing data: Until you unsubscribe or withdraw consent
Website analytics: 26 months (Google Analytics default)

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

Right of Access

Request copies of your personal data and information about how we process it.

Right to Rectification

Request correction of inaccurate or incomplete personal data.

Right to Erasure

Request deletion of your personal data in certain circumstances.

Right to Restrict Processing

Request that we limit how we use your personal data.

Right to Data Portability

Request a copy of your data in a structured, machine-readable format.

Right to Object

Object to processing based on legitimate interests or for direct marketing.

Right to Withdraw Consent

Withdraw consent at any time (where processing is based on consent).

Right to Lodge a Complaint

Contact the Information Commissioner’s Office (ICO) if you believe we have mishandled your data.

To exercise these rights, contact us at: info@monarchcountryproducts.co.uk

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

SSL encryption for data transmission
AWS enterprise-grade security infrastructure
WordPress security measures including regular updates
WooCommerce secure checkout process
PayPal’s industry-standard security protocols for payment processing
Secure data storage with access controls
Regular security assessments and updates
Staff training on data protection
Incident response procedures

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security but will notify you of any significant data breaches as required by law.

10. Cookies and WordPress/WooCommerce Data

Cookies We Use

Our WordPress/WooCommerce website uses several types of cookies:

Essential Cookies:

WordPress session cookies for logged-in users
WooCommerce cart and checkout cookies
Security and authentication cookies

Analytics Cookies:

Google Analytics (if installed)
WooCommerce usage tracking (if enabled)

Marketing Cookies:

Social media integration cookies (if enabled)
Advertising and remarketing cookies (if enabled)

WordPress/WooCommerce Specific Data

User Accounts: WordPress user profiles with purchase history
Shopping Cart: Temporary storage of cart contents
Order Data: Processed through WooCommerce and stored securely on AWS servers
Website Performance: Basic usage statistics for site optimization

Our Cookie Policy provides detailed information about how to manage cookie preferences.

11. Marketing Communications

We may send you marketing communications about our products and services if:

You have purchased from us before (existing customer communications)
You have subscribed to our marketing emails
You have provided consent during account registration

You can opt out at any time by:

Clicking the unsubscribe link in any marketing email
Updating your account preferences
Contacting us directly

12. Children’s Privacy

Our services are not intended for children under 13. We do not knowingly collect personal data from children under 13. If you believe we have collected data from a child under 13, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

Posting the updated policy on our website
Sending an email notification (where appropriate)
Displaying a prominent notice on our website

15. PayPal Privacy Information

When you choose to pay with PayPal, your payment is processed by PayPal (Europe) S.à r.l. et Cie, S.C.A. PayPal’s privacy policy governs the collection and use of information during the payment process.

What PayPal shares with us:

Transaction confirmation and payment status
Billing address for order fulfillment
Fraud prevention data
Dispute and chargeback information

What we share with PayPal:

Order details and amount
Billing information you provide
Technical data for fraud prevention

For more information about PayPal’s privacy practices, please visit: https://www.paypal.com/uk/webapps/mpp/ua/privacy-full

16. WordPress and WooCommerce Data Processing

WordPress.org: Our website is built on WordPress, an open-source platform. WordPress itself does not collect personal data unless you create an account on our website.

WooCommerce: Our online shop functionality is powered by WooCommerce, which processes and stores:

Customer account information
Order and payment data
Shopping cart contents
Product reviews and ratings

Data Storage: All data is stored securely on Amazon Web Services (AWS) servers located in the UK and EU. AWS maintains appropriate security measures and data protection compliance.

17. Contact Information

Data Controller: Monarch Country Products
Address: 8 Weybridge Drive, Tytherington, Macclesfield, Cheshire, SK10 2UP, United Kingdom
Email: info@monarchcountryproducts.co.uk
Phone: 01625 471 572

For any questions about this Privacy Policy or our data practices, please contact us using the details above.

This Privacy Policy is effective as of 25/07/2025 and was last updated on 25/07/2025.